Big Wave PR News - 2008

Beauty Cream Launch Both Sides Of The Atlantic

Big Wave PR has been hired to launch a new beauty cream both sides of the Atlantic.

K1 Serum is a new Vitamin K treatment which helps to aid sufferers from spider veins. The launch includes press relations, competitions and selected media discounts, plus online forum and blog infiltration.

Big Wave PR Wins Verlocke! Account

Big Wave PR has won a major new account to manage a series of events to train hair professionals across the UK.

The agency will be staging events for Verlocke!, an international brand of hair extensions, to show hairdressers how to apply the revolutionary product. Verlocke! has devised a new way of attaching hair extensions quickly and simply, the product is set to shake-up the existing marketplace.

Big Wave PR will kick-off the series of events in London where 300 hairdressers will be trained how to use the product. Managing Director, Hilary Collins, is delighted with the account win. She says: “This is a major account win for our event management division, and we’re looking forward to spreading the word of this amazing product.”

The campaign will be moving across the country over the next few months hitting major cities, such as Birmingham, Manchester and Bristol.

Leading Opticians Celebrate 20 Years In Business

Big Wave PR helped Braintree-based opticians, Patrick & Menzies celebrate 20 years in business. All staff dressed up as celebrities from the 1980s, and the opticians also had a visit from their local MP, Brooks Newmark, who congratulated them on their many successes.  

Their 20 years' in business was featured in the Braintree & Witham Times, Essex Chronicle, East Anglian Daily Times and on BBC Essex.

Carlsberg Win For Big Wave PR

Big Wave PR has won a major new account to write a monthly magazine for lager giant Carlsberg. The magazine will be distributed to all of Carlsberg's food-based free trade pubs, and will offer readers advice, information on latest deals, and inspiring recipes. David Scott, Carlsberg, said: "Big Wave PR understood our needs and provided a creative and cost effective solution."

Hundreds Celebrate Launch Of Las Iguanas

Over 850 people attended the launch of S. American restaurant, Las Iguanas, at Lakeside Shopping Centre, Essex. Big Wave PR arranged the VIP list, which included decathlete Dean Macey and players from Essex County Cricket Club. Lucy Harwood, Marketing Manager, Las Iguanas, was delighted with the launch: "The party had a great vibe, and will help us create excellent word of mouth."